A third way written contracts keep business growth on track is helping to screen customers and partners. Sometimes proposed that having no contract is actually a sign of trust and a good relationship. This may be true in some situations, but not frequently. In fact, a customer or business who shies away from making written commitments to do what they otherwise say they will do is probably someone to avoid because there is a disconnect somewhere. If the trust is there, the contract secures and reinforces that trust only making it a stronger relationship, not weaker. In other words, promises without written contracts are feeble shadows. In comparison, anyone can show you the promises contained in a written contract.
February 13, 2014